People for Research are the UK's leading user recruitment agency for user research, usability testing, market research and more, but we didn't start this way. The beginning of our history goes back to 1989, when our core team opened Bristol Focus, the South West's
Did you know that more than one billion of our world’s population has a disability or impairment? Global Accessibility Awareness Day (GAAD) is a date encouraging everyone to get talking about digital accessibility and inclusion. Empty links, low contrast text and missing alt image text on webpages are only
It's not every day that we get to both recruit participants for product testing and also host the sessions in our own viewing facility, User Viewing. So, when global market research organisation Ipsos challenged us to find and host 14 Bristol-based coffee lovers to test a new coffee
As a specialist recruitment company for user research and testing, at People for Research (PFR), improving usability is at the heart of everything that we do, so we wanted to celebrate World Usability Day (WUD) 2023. Also known as international ‘Make Things Easier Day’, WUD is an annual day of
Today is World Inclusion Day 2023! It’s a day to come together in celebration for individuals of all races, genders, groups and abilities in the hope of creating a more compassionate society where all feel included. For the User Research industry (UR), it’s an opportunity to reflect on
When planning user recruitment, we usually focus on sourcing participants that are not biased (in a positive or negative way) towards a particular service or product, but in some cases nothing will replace talking to a "biased" audience: the users that directly engage with a company, brand, product
Back in November 2021, People for Research worked closely with Deloitte who were responsible for organising one of the biggest trials of biometric technology ever conducted in the UK for their client, the Home Office’s Joint Security and Resilience Centre (JSaRC). The overall goal: to stimulate innovation in the
With spring in the air, it seems fitting to talk about a paid market research opportunity we had last year that was all about Mother Nature. This project was with a well-known wildlife and conservation charity, who wanted to make improvements to their membership offering and better safeguard the environment
Good user recruitment means finding the right participants for each piece of research. However, sometimes projects require hard-to-reach profiles, unique behaviours or specific experiences. When your ideal users are more of a challenge to find, it can push back deadlines and add delays to your timeline. Or, even worse, it
This image has been doing the rounds on social media again and it makes a great point about personas. Obviously Prince Charles and Ozzy Osbourne are very different people, but the truth is that they share quite a few demographic details. This is the thing about personas: they rarely are
Now we are nearing Christmas and the end of 2021, we at PFR, are reminiscing on the year of research that has just been. Thousands of participants took part in paid research with us in a wide range of topics. From research about the health of the nation, to what
It’s an undeniable fact: behaviour questions are critical to surveys. We’d go as far as to say behavioural questions are the most important questions in surveys – these are the questions that get into the audience’s real-life experiences and the participants’ decision-making processes. Any good survey should include